Instagram Adding Translate Button


There's nothing more frustrating than scrolling past a beautifully filtered photo of breakfast cereal, but not being able to decipher the caption.

Instagram understands your pain: The photo-sharing network on Wednesday announced a new translation button. Rolling out "in the coming month," the function will appear on shots in your feed and profile bios written in a language different from your own.

Captions, comments, and personal details are rendered based on the language settings of the person viewing them. So, your Norwegian friend's artsy photos and videos will make much more sense once translated into your native tongue.

Look for the "See Translation" button below the original text; it should show up for all users whose language is currently supported. Keep in mind, however, that translations may not be available for older posts or comments.

"The Instagram community has grown faster and become more global than we ever imagined," a company post said. "And we're excited that you'll soon be able to understand the full story of a moment, no matter what language you speak."

The addition of a translate button comes just as the popular Facebook-owned app reached 500 million global users, including 300 million who use the service every day. Of those 500 million, 80 percent live abroad.

Instagram, meanwhile, is experimenting with a news feed update that puts the photos its algorithm thinks you want to see first, rather than arranging them chronologically. Twitter recently launched a similar feature, which users can opt out of.

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