T-Mobile Seems to Have Axed the HTC 10 After Just Two Months


The HTC 10, a phone that is by all means one of the best Android phones of the year and HTC’s best by a mile in about four, has been axed from T-Mobile’s line-up after just two months. At least, that’s what we are left to believe after the phone disappeared from T-Mobile’s site back in July and never returned. 

In July, when the absence of the phone was pointed out by reddit users who were also told the phone was no longer for sale, T-Mobile said to Tmonews that it would be back and the missing listing was just a glitch. Except, the phone is still gone and stores seem to be running out of inventory, according to Android Police, with no plans to re-stock. The store listing for the HTC 10 on T-Mobile’s site is also now redirecting to a generic HTC page instead of the HTC 10, as if T-Mobile is scrubbing all history of the phone.

A flagship phone like this being booted after just two months is sort of unheard of. The Amazon Fire Phone and Blackberry Priv seem to have lasted longer than that in the industry, and those phones are bonafide flops. But this move is also a terrible sign for HTC because AT&T didn’t even carry the phone at any time. At this point, Verizon and Sprint still sell the 10, though it has shifted to Verizon’s 2nd page, below the lowly HTC Desire 530 and last year’s DROID phones.

What does this mean for HTC? Probably not much new. HTC has been struggling for years and even though the HTC 10 is a really good phone, it was never setup for success. Again, AT&T didn’t want anything to do with it out of the gate and they are the second largest US carrier. HTC also has what appears to be zero marketing budget and the company is more interested in virtual reality these days than smartphones.

If anything, this news sucks for HTC fans, if there are any left.

0 Comment

Leave a Reply

Captcha image


  • 5300c769af79e

    Tesla's Future Plans: Trucks, Solar Batteries, Ride-Sharing

    Attend this video panel and you will hear industry experts engage in a lively conversation on the Telsa CEO Elon Musk has unveiled his master plan.It calls for the company to expand into self-driving semi trucks, roof-mounted solar batteries, and ride-sharing initiatives.
  • 5300c769af79e

    The Customer Experience Tipping Point

    Today, most businesses state as a goal customer experience.Twenty-one percent of companies see "improving the customer experience" as the top goal, exceeding answers like "growing revenues," according to an Accenture study.
  • 5300c769af79e

    Batterygate Will Kill Samsung's Holiday Shopping Season

    When news of Samsung's Batterygate first surfaced, I think that mine may have been the only voice saying the Samsung brand would suffer significant damage, but the company didn't realize it yet.That it has damaged the Samsung brand is not a strong-enough statement either.
  • 5300c769af79e

    ‘Pokémon Go’ just broke another major iPhone App Store record

    In news that will probably surprise no one, Pokémon Go has become the app with the highest number of downloads during its launch week on the Apple App Store.These numbers are even more impressive when considering that Pokémon Go was rolled out gradually across the world, and has only just been released in Japan, the game’s nation of origin.