A day after Apple unveiled the first rose gold MacBook, Samsung released "pink gold" versions of its Galaxy S7 and S7 Edge handsets.
Debuting today in Korea, the new color will be made available "soon" for customers in other markets; there is no word on whether that includes the US. Samsung did not immediately respond to PCMag's request for comment, but pink versions of Samsung's flagships are usually only sold overseas.
"Pink gold was chosen as it, like the other colors available for the Galaxy S7 and S7 Edge, is a natural color that provides a sense of comfort," the company said on Wednesday. "These hues glitter and shimmer as if illuminated from inside their glass surfaces."
In particular, Samsung added, the color scheme is intended to "soothe and incorporate a touch of gentleness, radiance and sophistication to the smartphones' design." If that's too much for you to handle, the S7 and S7 Edge also come in black onyx, gold platinum, white pearl, and silver titanium.
Apple, meanwhile, on Tuesday introduced an upgraded MacBook, with the latest Intel processors, improved graphics, faster flash storage, and an additional hour of battery life. The new model is on sale in gold, silver, space gray, and for the first time on a Mac, rose gold.
For more, see PCMag's reviews of the Samsung Galaxy S7 and Galaxy S7 Edge. Also check out the Samsung Galaxy S7 vs. LG G5 vs. iPhone 6s.